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April 22, 2002

Silicon Valley Association of Startup Entrepreneurs (SVASE) Launches Entrepreneur BASICS - a Half-day of Intensive Seminars for Early Stage Ventures

San Jose, CA -- Silicon Valley Association of Startup Entrepreneurs (SVASE) announced a brand new intensive seminar series for early stage entrepreneurs called Entrepreneur BASICS. This unique program features three intensive seminars presented by industry leaders on subjects critical to successfully starting, launching and sustaining a business. The three seminars featured at the May 22 Basics, and seminar leaders are:

How Small Companies Can Sell to Large Companies -- Al Powell, General Partner, Cupertino Ventures and Michael Sipe, President, Private Equities, Inc.

Disarming HR Time-Bombs -- Cathy Lopez, President & CEO, Riptide Recruiting and Lisa Chapman, Attorney, Silicon Valley Law Group.

Compensation Models in a Down Economy -- Barbara Nitzkowski, Principal, iQuantic Buck, and Peta Hallisey, Attorney, Berliner Cohen.

In addition, John Occhipinti, Managing Director of Woodside Fund will give a luncheon presentation entitled, Update on Early Stage Financing. Woodside Fund is a venture capital firm that invests in early stage technology ventures, with a focus in enterprise software and Internet Protocol infrastructure.

Each seminar features two industry leaders who are experts in the field presented. Speakers provide detailed handouts and workbook materials where applicable to their subject matter, and present contrasting or enlightening views on each subject. The format is small enough to provide meaningful Q&A opportunities for attendees.

Entrepreneurs seek deep, accessible and reliable information on the topics that can make or break their businesses, stated Laura Roden, President of SVASE. The new Entrepreneur BASICS program drills down into these key topics to give entrepreneurs
the competitive weapons they need to succeed.

The seminars are held in the beautiful historic facilities of Capital Club Athletics, 196 North Third Street, San Jose, CA. Registration and luncheon buffet opens at 11:30 AM; seminars run until 4:45 PM, followed by a cocktail networking reception at 5:30 PM at the Silicon Valley Capital Club. The cost for the event, including a buffet lunch and wine/cheese reception is $99 for SVASE members and affiliates, and $149 for all others, $10 additional for walk-ins. Registration and additional information is available at www.svase.org/basics.


SVASE is the only Silicon Valley entrepreneurial organization exclusively dedicated to the development of sustainable business relationships for early stage entrepreneurs. SVASE offers entrepreneurs affordable education and networking in an open and congenial environment. SVASE is a catalyst for inter-activity among entrepreneurs and Valley experts through its monthly Main Event programs and popular Breakfast Club where entrepreneurs meet venture capitalists in a small, up close and personal setting.

About Woodside Fund
Woodside Fund is a leading venture capital firm that excels in developing seed and early stage technology companies. Founded in 1983, the Fund attributes its long track record of success to the high value it places on building productive partnerships with entrepreneurs, investors and other resource providers. Typically serving as a lead investor, Woodside Fund invests from $6 to $14 million in early stage companies focused in the areas of Internet Protocol infrastructure and enterprise software, that are located in Northern California and the West Coast. The firm has over $225 million under management.





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